Bear Naked
Last verified: April 2026
Read our full verification: Is Bear Naked Made in USA?Verification Summary
American Score
Manufacturing Location
United States
Headquarters
Battle Creek, MI
Founded
2002
Products Verified
3 products
Evidence Breakdown
Factory Location Specificity
Manufacturing region identified
Website Claim
Brand website explicitly claims Made in USA
Manufacturing History
Established USA manufacturer
Known Overseas Production
No known overseas production
Verification Notes
Bear Naked was founded in Norwalk, Connecticut in 2002. Products manufactured in the United States. Now owned by Kellogg Company. Products made with non-GMO ingredients in USA facilities.
Last verified: April 2026
Bear Naked has been manufacturing products in United States since 2002. We carry 3 verified American-made Bear Naked products.
Heritage & History
Brendan Synnott and Kelly Flatley founded Bear Naked in 2002 in Norwalk, Connecticut, making granola in Kelly's family kitchen from whole grain oats, nuts, and natural sweeteners. The founders sold the granola at local farmers markets and natural food stores, building a following among consumers who wanted granola made with real ingredients rather than the commodity products filling supermarket shelves.
The company grew rapidly through the 2000s as natural and organic food became mainstream consumer interests. Kellogg's acquired Bear Naked in 2007, but the brand maintained its commitment to non-GMO ingredients and whole grain formulations. Bear Naked granola remains manufactured in the United States and sold in natural food stores, grocery chains, and online.
Made in the USA
Bear Naked granola and snack products are manufactured in the United States using whole grain oats, nuts, honey, and natural flavoring. The granola uses non-GMO ingredients and is made without high-fructose corn syrup, artificial flavors, or artificial preservatives. Varieties include Fruit and Nut, Maple Pecan, Vanilla Almond, Triple Berry, and Peanut Butter, along with seasonal and limited-edition flavors.
The product line includes standard granola, granola clusters, trail mix, and protein granola with additional plant-based protein. All products follow the founders' original philosophy: simple, recognizable ingredients in formulations that actually taste good. Bear Naked's commitment to non-GMO certification means all ingredients are traceable and tested. For consumers who want granola that performs as well nutritionally as it does as a breakfast or snack, Bear Naked's American-made products deliver.
Quick Picks
Frequently Asked Questions
Is Bear Naked made in the USA?
Yes. Bear Naked manufactures 3 verified products in United States. Bear Naked makes whole grain granola and snacks in the United States using non-GMO ingredients, building on the natural foods tradition established by its Connecticut founders who built the brand from a home kitchen into the country's leading natural granola brand.
Where is Bear Naked manufactured?
Bear Naked is headquartered in Battle Creek, MI. Manufacturing takes place in United States.
What Bear Naked products can I buy?
We carry 3 verified Bear Naked products across Food & Beverages. Every listing links directly to Amazon with verified American manufacturing.
When was Bear Naked founded?
Bear Naked was founded in 2002. Bear Naked makes whole grain granola and snacks in the United States using non-GMO ingredients, building on the natural foods tradition established by its Connecticut founders who built the brand from a home kitchen into the country's leading natural granola brand.
Does Bear Naked ship from Amazon?
Yes, all Bear Naked products listed here are available on Amazon with free shipping for Prime members.