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About Our Verification Process

Our Mission

Truly American Made is dedicated to helping consumers find genuinely American-made products. We aggregate products from major retailers and verify their country of origin through independent third-party certification organizations.

Verification Methodology

We use a multi-source verification approach. No single claim is sufficient for listing — products must meet a confidence threshold derived from multiple independent sources:

Confidence Scoring (0–100%)

  • Third-party FULL certification+50 points
  • Third-party QUALIFIED certification+30 points
  • Self-declared certification+15 points
  • Each additional independent source (max 3)+10 points each
  • Product listing claims "Made in USA"+10 points
  • Brand website claims+5 points
  • "All or virtually all" language present+5 points

70%+

Auto-Approved

Listed on site

40–69%

Manual Review

Requires approval

<40%

Rejected

Not listed

Certification Sources

We verify brands against multiple independent certification directories:

  • American Made Certified (AMCo) — Independent third-party certification organization
  • Made in USA Certified — Independent certification since 2008
  • Certified USA — Certification with percentage ratings
  • AllAmerican.org — Large directory of American-made brands
  • trade.gov — U.S. government Made in USA directory

FTC Compliance

We take "Made in USA" claims seriously. Under FTC guidelines, a product must be "all or virtually all" made in the United States to bear an unqualified Made in USA claim. We:

  • Only list products from brands with verified certifications
  • Use qualified language ("Verified Made in USA by [cert body]")
  • Maintain a full audit trail of every verification decision
  • Regularly re-verify certifications and update listings

Affiliate Disclosure

This site contains affiliate links. When you purchase through our links, we may earn a commission at no additional cost to you. This does not influence which products we list — all products must meet our verification threshold regardless of affiliate availability. Read our full disclosure.